Tiger Signs Endorsement Deal With TaylorMade

By Chris Chaney
Wednesday January 25th, 2017 9:37 am EST




 

Tiger Woods, the biggest equipment free agent in the history of golf, is off the market. Woods and TaylorMade Golf announced that the 14-time major champion would be playing the OEM’s metalwoods, irons and wedges. 

In its announcement statement, TaylorMade said that Tiger would be working with the company’s engineers to create a custom set of irons for him.

 

TaylorMade Golf Company, maker of the most-played driver on the PGA TOUR for 16 years and counting and an industry leader in product innovation and technology, announced today a multi-year contract has been reached with one of the most accomplished athletes in history, Tiger Woods.

Tiger will play TaylorMade’s driver, fairway woods, irons and wedges. The signing is a definitive move by the company that reaffirms its ongoing commitment to fielding the strongest Tour staff in the industry and putting the highest performing equipment in the hands of the best players in the world.

The eleven-time PGA TOUR Player of the Year will play TaylorMade metalwoods, irons and wedges as part of his club contract, with specific product models to be determined at the conclusion of Woods’ and TaylorMade’s extensive testing process.

Further, Tiger will co-create with TaylorMade’s club engineers and have an integral role in the design and development of a new, personalized iron model that will make its debut in Tiger’s bag at a future date to be determined.

“Throughout my career, I’ve always been meticulous about my equipment,” Woods said. “Over the past few months, I’ve had clubs from every brand sent to me to test. When it came to making a final decision, the choice was easy — it all came down to performance, which is why I chose TaylorMade.”

Tiger’s history with the brand goes back to his days as the world’s top amateur, when he played TaylorMade metalwoods in his victories at both the 1994 &’95 U.S. Amateur Championships in addition to multiple other junior and professional tournaments on Tour.

“Our product teams at TaylorMade have a singular focus – to create the best performing golf equipment in the world,” David Abeles, the CEO of TaylorMade said. “We are thrilled that Tiger has chosen to play TaylorMade. His impact on the game of golf is undeniable and we are honored to have him part of our team.”

Woods still has his Nike irons in the bag this week at Torrey Pines. He will play with fellow TaylorMade staffers Dustin Johnson and Jason Day in the first two rounds of the Farmers Insurance Open.

 

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