NGF’s State Of The Industry Report Key Takeaways

Every year, the National Golf Foundation releases a golf industry report to compile statistics regarding the current state of the golf industry and overall health of the game.

We’ve analyzed the data collected and given our breakdown of the Top-5 most important — and promising — takeaways from this year’s report.

  • Overall Participation – 33.5 million people participated in golf activities in 2018, including off-course activities such as Topgolf and indoor simulators. This makes golf the No. 1 pay-for-play individual sport in the United States.

  • Diversity – The sport is becoming increasingly more diverse, as the percentage of women playing the game has increased to 23% with 31% of all beginners being female and non-caucasian participation has increased to 18% with 26% of all beginners in the minority.
  • Junior Participation – 2.5 million junior golfers participated in golf activities in 2018, with 2.2 million participating exclusively off-course. 36% of these juniors are girls, compared to 15% in 2000, and one-quarter are non-Caucasian, while only 6% were minority participants 20 years ago.

  • Product Market – The market for golf clubs and balls has surpassed $2.7 billion; an increase of 6% from 2017.
  • Reach – A total reach of 107 million people for the sport represents over one-third of the U.S. population over the age of 5.

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