Hartford, Conn., July 14, 2014 — Back9Network, the golf lifestyle multiplatform media network, announced today the addition of Brian Kalinowski to its executive team in the newly created role of Executive Vice President, Digital Media. Kalinowski, a 25-year veteran of digital product development and marketing, joins Back9Network from Stamford, CT based LiveClips, where he served as Chief Operating Officer from February 2012 through their sale to DIRECTV earlier this year. Prior to joining LiveClips, Kalinowski served as Executive Vice President, Digital Media for World Wrestling Entertainment Inc. for five years (2007 – 2012) where he oversaw all global digital initiatives including web, mobile and social media content, e-commerce, digital licensing, and interactive technology.
“We are thrilled to add Brian to our executive ranks. He brings a wealth of experience working on cutting edge digital properties to Back9Network,” said Carlos Silva, President, Back9Network. “We are confident that under his leadership Back9Network will grow its digital assets and seamlessly integrate them into our television productions.”
“Back9Network is one of the most progressive entertainment and lifestyle brands emerging on the market today,” said Kalinowski. “I am thrilled to be joining a team of such incredibly talented and creative professionals.”
Parallel with the company’s linear TV network launch on September 29th on DIRECTV, Kalinowski will be responsible for building out Back9Network’s global portfolio of digital offerings. Back9Network has experienced tremendous digital growth with 2 million monthly unique visitors to its web properties, and over 2.5 million downloads of the Swing by Swing Golf GPS mobile app (IOS and Android platforms). Kalinowski will focus on continuing to grow Back9Network’s online presence and providing its audience a world-class interactive experience.
Back9Network announced its first television carriage agreement with DIRECTV last month. The lifestyle network will hit the airwaves with nearly 1,100 hours of original programming in its first year, including ten original primetime series, Live morning, midday, and evening shows, as well as a variety of golf lifestyle programming covering travel, real estate, food, fashion, courses and equipment.
Back9Network continues to be the fastest growing digital golf platform in the world, with exclusive content on golf.swingbyswing.com as well as Swing by Swing, the top-rated, free, on-course GPS app for iPhone and Android. Together they currently reach 2 million monthly unique users on all platforms.
About Back9Network: Back9Network is a golf lifestyle cable television network and media company based in Hartford, Connecticut. Back9Network was developed as a complementary alternative to traditional media’s focus on professional golf tournament coverage. Focused on compelling storytelling, interesting personalities, features and fashions, interviews and instruction, travel, gear and much more, fans of all kinds will want to hang with the Back9Network. golf.swingbyswing.com, the online clubhouse for Back9Network, delivers a fresh perspective on the golf lifestyle and its worldwide influence. Back9Network’s leadership includes respected and outspoken executives from the golf and media industries. For further information, visit golf.swingbyswing.com.
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