Dennis Allen is BACK9NETWORK’s Senior Vice President of Golf Industry Relations. Fluent in Japanese, he has lived and worked in Asia for 18 years bringing with him a unique understanding of the Asian markets. From July 2005 until May 2009, he served as Vice-President and Managing Director of the Asia Pacific Region for TaylorMade-adidas Golf, based in Hong-Kong. In this capacity, he managed TMaG’s golf business in 13 countries, and led his team to revenue and profit growth exceeding 120% in less than four years. His efforts included signing a three-year agreement with the China Golf Association, the exclusive development arm for golf in China.
From January 1999 until January 2005 he was President of Acushnet Company (owner of Titleist and FootJoy golf brands) in Japan where he oversaw all business areas, with five direct reports. He grew revenue to $60MM in 2004, up from $40MM in 1999, growing distribution from 69 outlets to 1,100 accounts, while maximizing employee productivity in 15 key markets.
Dennis is a graduate of the University of Washington.